Skills & Competencies for Social Media Analyst III

Social Media Analyst III job profile

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JOB SUMMARY for Social Media Analyst III

Collects and analyzes data related to social media marketing campaigns.

JOB RESPONSIBILITIES for Social Media Analyst III

Analyzes social media data to identify patterns and trends. Monitors social media platforms to determine how a new update or feature impacts audience behavior or content performance. Identifies opportunities for campaign optimization and provides recommendations to improve targeting and messaging. Creates and maintains comprehensive reports, dashboards, and data visualizations to monitor marketing performance and communicate insights to stakeholders.

Social Media Analyst III SALARY RANGE

BASE 50%
$100,097
TOTAL 50%
$104,372
Job Level
P03
Job Code
SM15000426
Education/Degree
Bachelor's Degree
Reports To
Manager

Social Media Analyst III Skills and Competencies List

Proficiency Levels and Behavioural Indicators
Salary.com identifies five increasing levels of proficiency for each skill/competency. Some jobs require only a relatively low level of proficiency in each skill/competency, while other jobs will require a more advanced level of proficiency in the same skill/competency. These levels rate the degree of proficiency (skill level, expertise) we expect the incumbent to perform in the given skill/competency for the given job. Note that we intentionally do not associate timeframes or years of experience in performing the skill/competency because that can be misleading. Proficiency levels identify what the incumbent knows and can do rather than how long they have been doing it. Also, note that the proficiency levels are cumulative, e.g., a level 4 proficiency implies the ability to perform all the behaviors at the lower levels.
Check each Social Media Analyst III skill and competencie below to view definitions.
JOB FAMILY COMPETENCIES CORE COMPETENCIES
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8 general skills or competencies (Job family competencies) for Social Media Analyst III

1 Job Family Competencies – Content Management System
Proficiency Level -3
Skill definition-Ability to use a computer software to manage the creation and modification of digital content more efficiently for businesses and organizations.
Level 1 Behaviors
(General Familiarity)
Explains the importance of Content Management System for businesses or organizations.
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Level 2 Behaviors
(Light Experience)
Reports Content Management System issues to ensure consistency.
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Level 3 Behaviors
(Moderate Experience)
Prepares and updates well-structured drafts using content management systems.
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Level 4 Behaviors
(Extensive Experience)
Monitors the website content management system to ensure accuracy and error-free pages.
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Level 5 Behaviors
(Mastery)
Keeps abreast with the best practices and new technologies to drive the enhancement of existing content management systems.
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2 Job Family Competencies – Content Marketing
Proficiency Level -3
Skill definition-Publishing, creating and distributing of valuable and relevant content to attract and engage the target audience and promote brand awareness.
Level 1 Behaviors
(General Familiarity)
Explains the fundamentals of the content marketing landscape.
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Level 2 Behaviors
(Light Experience)
Conducts basic keyword research to support content marketing opportunities.
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Level 3 Behaviors
(Moderate Experience)
Executes content marketing campaigns to meet business objectives.
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Level 4 Behaviors
(Extensive Experience)
Drives traffic and revenue growth through creative content marketing.
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Level 5 Behaviors
(Mastery)
Establishes standards and processes to effectively manage content marketing.
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3 Social Media Analyst III - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Social Media Analyst III
Proficiency Level - 4
5 Competency for - Social Media Analyst III
Proficiency Level - 5

7 soft skills or competencies (core competencies) for Social Media Analyst III

1 Core Competencies – Innovation
Proficiency Level -3
Skill definition-The ability and process of implementing new ideas and initiatives to improve organizational performance.
Level 1 Behaviors
(General Familiarity)
Discusses the strengths and weaknesses of our products and services.
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Level 2 Behaviors
(Light Experience)
Explains advantages and disadvantages of different organizational structures from an efficiency perspective.
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Level 3 Behaviors
(Moderate Experience)
Demonstrates an innate sense of how to achieve positive results in the current environment.
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Level 4 Behaviors
(Extensive Experience)
Leverages the latest technologies and tools that enhance business analytics.
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Level 5 Behaviors
(Mastery)
Conceptualizes new and creative business initiatives to boost business growth.
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2 Core Competencies – Attention to Detail
Proficiency Level -4
Skill definition-Executing and completing a task with a high level of accuracy.
Level 1 Behaviors
(General Familiarity)
Identifies the procedures for making sure that results are mistake-free.
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Level 2 Behaviors
(Light Experience)
Records all appointments on the calendar to easily track daily activities.
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Level 3 Behaviors
(Moderate Experience)
Reviews and analyzes the accuracy of data and details.
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Level 4 Behaviors
(Extensive Experience)
Designs systems to help the team organize and track details and project progress.
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Level 5 Behaviors
(Mastery)
Develops best practices for identifying and correcting errors, oversights, and omissions.
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3 Social Media Analyst III - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Social Media Analyst III
Proficiency Level - 4
5 Competency for - Social Media Analyst III
Proficiency Level - 5

Summary of Social Media Analyst III skills and competencies

There are 0 hard skills for Social Media Analyst III.
8 general skills for Social Media Analyst III, Content Management System, Content Marketing, Copywriting, etc.
7 soft skills for Social Media Analyst III, Innovation, Attention to Detail, Initiative, etc.
While the list totals 15 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Social Media Analyst III, he or she needs to be skilled in Innovation, be skilled in Attention to Detail, and be skilled in Initiative.

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